We build lead acquisition systems that deliver predictable, compliant, high-intent prospects across white-hat industries. We measure success by lead quality and downstream performance, not volume.
No short-term traffic tactics. We focus on sustainable acquisition with proprietary AI optimization, lead verification, transparent reporting, and long-term partner alignment.
Proprietary AI identifies optimal prospect profiles and high-intent behavioral patterns
Real-time bid management and creative testing across all acquisition channels
Multi-layer quality controls ensure lead authenticity, compliance, and intent
We deploy performance across major acquisition channels with compliance-first creative and measurement.
We focus on lead generation across 6 high-value regulated industries.
Helping customers to find cheaper insurance provider
Generating quality leads for home insurance companies
Connecting people with comprehensive health coverage options
Qualified leads for specialized legal practices and law firms
Homeowners planning significant renovation and construction projects
Credit, lending, and personal finance solution seekers
Each vertical requires specialized knowledge of customer psychology, regulatory requirements, and market dynamics. Our systems are built specifically for these industries.
We attend leading performance marketing and lead generation conferences to connect with our demand and technology partners.
Miami, US
Las Vegas, USA
Lisbon, Portugal
Lisbon, Portugal
Budapest, Hungary
New York, US
Barcelona, Spain
Warsaw, Poland
Common questions about working with Calma
Calma is a performance lead generation agency that builds compliant, high-intent lead acquisition systems for regulated industries. We connect businesses with qualified prospects through paid channels, AI-driven optimization, and rigorous lead verification.
We generate leads across six main verticals: auto insurance, home insurance, health insurance, legal services, home improvement, and financial services (HELOC, credit, lending, personal finance).
We run paid acquisition campaigns across Meta, Google, and TikTok using proprietary AI to optimize bids and creatives in real time. Every lead is verified for intent, authenticity, and compliance before delivery — so buyers only pay for quality.
Yes. We work with a curated network of performance marketing partners who run compliant campaigns across paid social, search, and programmatic channels. To discuss a partnership, reach out to info@calma.io.
Compliance is central to our methodology. All campaigns meet platform policies and industry-specific regulations. Each lead passes multi-layer quality controls — intent verification, deduplication, and compliance checks — before delivery. We operate exclusively in white-hat industries with consent-based lead collection.
We operate on a performance basis — pricing is structured around qualified lead delivery, aligned with your downstream conversion goals. We focus on lead quality and long-term partner alignment, not raw volume.
Send us a message through the contact form below or email info@calma.io. We'll discuss your vertical, volume requirements, and how our acquisition system fits your goals.
Let's discuss how we can help grow your business.
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